MINI is celebrating a great birthday. Exactly 50 years ago, on 26 August 1959, the classic Mini was presented to the public for the first time, starting a unique story of success and today giving MINI the opportunity to look ahead without losing sight of the brand’s great tradition. Presenting the concept of a sporting [...]
25,000 enthusiasts from more than 40 countries converged on Silverstone to wish MINI a happy 50th birthday. The third edition of the legendary MINI United Festival was held this year from 22 – 24 May in glorious sunshine at the Formula One track in Silverstone, England. Major highlights were the world premiere for the new [...]
Prize draw for the first time at this year’s Life Ball.
Munich/Vienna. When fashion and music come together at the Life Ball, the result will always be something fascinating and unique – the new Life Ball MINI created in Katy Perry style by American designer duo The Blonds.MINI is supporting the Life Ball for the ninth [...]
Munich. After the successful unveiling of the new MINI Convertible this spring, MINI dips its toe into the stylistic future of travel. Teaming up with renowned brands Airstream and Republic of Fritz Hansen(TM), the carmaker has embraced the theme of “mobile living” in developing an innovative design study with a down-by-the beach feel.
MINI presented the MINI Convertible for the first time in Asia during the 2009 Shanghai Auto. The MINI Crossover Concept also made its Asian debut. Available footage includes views of the press conference
British Secretary of State for Business, Peter Mandelson, and Geoff Hoon, the Bristish Secretary of State for Transport as well as Ian Robertson, Member of the Board of Management of BMW AG, responsible for Sales and Marketing, announced their plans for a co-operation to build an infrastructure for electric cars during a press conference in [...]
